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Digital Marketing Specialist

Marketing
|
Location: Atlanta

KMS Holdings is a privately-held diversified technology company headquartered in Atlanta, GA with primary outsourcing delivery operations in Ho Chi Minh City, Vietnam.  The company started in 2009 with a core offshore product development (OPD) business, KMS Technology. In addition, through its incubator, Upstar Labs, the company has started and incubated several growing, successful software companies including QASymphony, Kobiton, and Katalon. Additional software companies are currently in development as well.

The combined Group of companies are growing rapidly, profitable and self-funded, and remains owned by its two founders and company employees.  The Group employs over 1,000 employees in Vietnam and 50 employees in the US, primarily in Atlanta.

KMS has won numerous awards for being a great place to work including:

  • Atlanta Business Chronicle “Best Places to Work”

  • Top 100 “Vietnam Best Places to Work” by Anphabe

  • 4.1 Star rating on Glassdoor.com

Job Description

KMS Technology is looking for a Digital Marketing Specialist to be responsible for the development and execution of marketing communications and digital content that support lead generation efforts. This person is an all-around marketing rock-star who has deep knowledge in search engine marketing (SEM), managing marketing operations & tooling (HubSpot, WordPress, and Salesforce), as well as user lifecycle communications. 

 

This position reports to the Director of Marketing and will be responsible for planning, creating, and executing cost-effective digital marketing programs and communications that help drive KMS brand awareness and the overall customer journey.


 

Qualifications

  • 3 to 5+ years experience in Digital Marketing
  • Proficiency in Hubspot required

  • Bachelor’s degree in Marketing or Business preferred

  • Incredible attention to detail

  • Excellent project management skills, with a demonstrated ability to consistently prioritize and manage multiple tasks

  • Demonstrated experience defining and adjusting digital marketing campaigns based on analytic results

Role Responsibilities 

  • Own and manage all marketing related tools and assist with campaign set-up and execution

  • Develop and manage efficient procedures and workflows for the digital content lifecycle while providing regular insights and reporting

  • Ensure brand messaging and positioning is consistent across audience segments and platforms for digital efforts

  • Manage PPC advertising and LinkedIn campaigns within approved budget

  • Collaborate with the marketing team on managing the creation of all digital and offline content, such as website, blogs, press releases, infographics, videos, etc. 

  • Assist the sales team with the qualification of leads, both from inbound as well as digital efforts

  • Work closely with Director of Marketing on audience, direction, and campaign priorities to align with business goals

  • Serve in an overall marketing operations role and support with any needed tooling integrations (ad hoc)

  • Regularly report on ROI and insights to digital lead generation efforts

Additional Information

How to Apply

Tell us why you are interested in the role and why you’re the best fit for KMS. Please press "I'm interested" to provide a cover letter elaborating on the above points along with your resume and compensation requirements. Please Include a writing sample that showcases your talent!

Additional Information

This role is for a full-time candidate who will work in the company’s office. Free parking and access to 24-hour fitness center is included in this opportunity. The office is near downtown Atlanta in walking distance from many restaurants and only 1 mile Art Center transit station.

What we offer

●      Work with a highly motivated team of professionals

●      A unique work experience across a multitude of markets and disciplines

●      Work in a prime location with an irresistible office

●      Career and growth opportunity

●      Competitive salary

●      Free medical and non medical insurance and other attractive benefits

All your information will be kept confidential according to EEO guidelines.

Application Form

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