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(Senior) Digital Marketing Executive

Full-time

Ho Chi Minh City

Marketing

February 2, 2021

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Established in 2009, KMS Technology is a U.S.-based engineering and services company with development centers in Vietnam. KMS Technology is trusted by international clients for the superior quality of products and expertise of Vietnamese engineers.

KMS builds and successfully launches its own software companies through its internal startup incubator, UpStar Labs. Most notable companies include QASymphonyKobitonKatalon, and Grove. Under the brand, KMS Solutions, the company serves the Asia Pacific region, offering technology solution consulting and bringing the most advanced and latest technologies to the Asian market. 

KMS is committed to making a long-lasting social impact by partnering with non-profit organizations that give disadvantaged students fair and better employment opportunities. The company regularly cooperates with universities, participates in IT training activities and specialized events, and sponsors scholarship programs in Vietnam. The company has received many prestigious industry awards, and has been named one of the greatest places to work in Vietnam, Asia, and the U.S. for many years in a row.

Responsibilities

Digital space is infinite. So are the possibilities it holds for the KMS Corporate & Employer Branding. That's why we are on the hunt for a Digital Marketing veteran who can turn those opportunities into real telling figures. If you are a challenge conquerer and wish to build things that last, you belong here in our Corporate Branding team.

RESPONSIBILITIES

EMAIL MARKETING & ADVERTISING

  • Explore, plan, generate, run, and optimize all the email marketing (Mailchimp) and online advertising campaigns across platforms, networks, and communities for recruitment goals & activities and brand marketing.

  • Tracking and report the campaign performance using UTM and reporting tools weekly and monthly.

 SOCIAL ENGAGEMENT

  • Manage all KMS Technology Vietnam social networks: in charge of routine, occasional, and campaign-based content to build brand love and serve brand marketing purposes.

  • Keep a close eye on competitors' social activities and trends to take opportunities for growing brand attention and image on social networks and planning social/digital marketing strategies.

  • Build a network of external & internal KOLs & influencers that help maintain and promote the brand in targeted communities.

  • Other tasks/projects, when needed.

SEO/SEM & DIGITAL PRESENCE

  • Perform on-page SEO and work closely with the web developers on technical SEO.

  • Create high-quality SEO content and assist with content marketing.

  • Plan, develop, and implement keywords and link building and optimization.

  • Recommend changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords.

  • Using Google Analytics to conduct performance reports regularly.

  • Keep exploring new networks and communities and methods to promote the brand online.

Qualifications

  • At least 3 years of proven experience working mainly in social media advertising, digital marketing, or similar roles.

  • Have an established knowledge and hands-on experience using email marketing tools (MailChimp, GetResponse, etc.), website/application development process, and a wide range of social media channels for the corporate brand (Facebook, Instagram, Linkedin, Zalo, YouTube, and so on).

  • Experienced and familiar with Google digital tools (Google Data Studio, My Business, Ads, Tag Managers, and Analytics) and SEO/SEM is a must.

  • Strong analytical and research skills and evaluate digital status & KPIs to report on the impact of social media activities.

  • Have a creative mindset and experience in developing and implementing social media content & campaigns.

  • Strong copywriting skills in both English and Vietnamese.

  • Digital advertising agency background is a plus.

Benefits and Perks

Perks You'll Enjoy 

  • Working in one of the Best Places to Work in Vietnam
  • Building large-scale & global software products
  • Working & growing with Passionate & Talented Team
  • Diverse careers opportunities with Software Outsourcing, Software Product Development, IT Solutions & Consulting
  • Attractive Salary and Benefits
  • Two performance appraisals every year
  • Onsite opportunities: short-term and long-term assignments in North American (U.S, Canada), Europe, Asia.
  • Flexible working time
  • Various training on hot-trend technologies, best practices and soft skills
  • Premium healthcare insurance for you and your loved ones
  • Company trip, big annual year-end party every year, team building, etc.
  • Fitness & sport activities: football, tennis, table-tennis, badminton, yoga, swimming…
  • Joining community development activities: 1% Pledge, charity every quarter, blood donation, public seminars, career orientation talks,…
  • Free in-house entertainment facilities (foosball, ping pong, gym…), coffee, and snack (instant noodles, cookies, candies…)

And much more, join us and let yourself explore other fantastic things!

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